Snoop Dogg Starts Up New Jewelry Line Named Lovechild

Snoop Dogg Starts Up New Jewelry Line Named Lovechild

Snoop Dogg has partnered with jewelry brand Metal Alchemist and the media company gamma for a new jewelry collection called Lovechild. A pre-sale for the rapper's Lovechild line launched on Wednesday (November 13) via Snoop.Love, while the jewelry collection will be available for retail purchase on December 6 exclusively at Reeds 57 locations and their…

Snoop Dogg has partnered with jewelry brand Metal Alchemist and the media company gamma for a new jewelry collection called Lovechild. A pre-sale for the rapper’s Lovechild line launched on Wednesday (November 13) via Snoop.Love, while the jewelry collection will be available for retail purchase on December 6 exclusively at Reeds 57 locations and their online store. “I chose to name the collection Lovechild because I felt like the world is so full of anger and negativity and division, and I know that I lead with love,” Snoop shared with The Hollywood Reporter. “The news is quick to bring you bad news, so we are stepping in with a whole new force of love.” Metal Alchemist founder Carolyn Rafaelian says, “With Snoop’s deep-rooted belief in love as an energy that transforms, and Metal Alchemist’s dedication to crafting clean, powerful precious metal innovation, Lovechild was born.” (The Hollywood Reporter)

Liz’s Dirt

Friday’s Dirt

The wildfires in Los Angeles continue to destroy anything in their path and obviously that’s effecting all residents but Hollywood’s elite and the wealthy is trying to get around that. There are reports that some residents are upset because those with the money are hiring private firefighters to protect their mansions and evidently this has…

Thursday’s Dirt

The California wildfires are said to have already destroyed over 1,000 buildings and displaced 70,000 people. Celebrities who have already lost their homes include Adam Brody and Leighton Meester, Anna Faris, Paris Hilton, Mandy Moore, Eugene Levy, Billy Crystal and John Goodman. Ben Affleck evacuated his home and rushed to Jennifer Garner’s home. Yesterday during…

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